This indeed is NOT an intelligent long-term business strategy. Nowadays, all the giants of the market are aiming for indie market, reducing the prices and making monthly plans for regular indie developers who are going to make a game inside their homes. One of the most smart business models belongs to Allegorithmic (substance painter, substance designer developers) who has discovered how to conquer the whole market in a few years. Everybody with a really limited knowledge of marketing knows well that sometimes reducing the price will boost up your sales (which will lead to a higher income for the company). The way YYG is selling its product makes me think about a financial crisis behind the doors of YYG which makes them think about the current year and not the whole decade.